__________ marketers include manufacturers, intermediaries, institutions, and the government.?
Which type of marketers includes manufacturers, intermediaries, institutions, and the government: profit-seeking, undifferentiated, institutional, or B2B?
1 Answers
B2B
The four different types of B2B markets
manufacturers/producers (raw materials to make own goods), resellers (intermediaries resell manufactured products without significantly altering form), institutions (hospitals, educational organizations, religious organizations), government
http://quizlet.com/1915133/marketing-exam-1-chpt-6...
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