“will Pontiac be once again GM’s performance brand? “This is not at all a good idea. Pontiac, at the end, had a very bad reputation. The “performance brand” reputation was all but gone. The were known for poor quality, very poor fit and finish, excessive body cladding, old architecture, and the bane of the company’s existence, the Aztek. To re-introduce Pontiac to a generation who knew these cars, rather than original GTO or Firebird/Trans Am, would be suicide. Pontiac has essentially been absorbed into Chevrolet, which does have a history of performance with vehicles such as the Corvette and the Camaro, and soon, the Chevy SS (both the Pontiac G8 and the Chevy SS are rebadged Holden Commodores – Holden is GM’s Australian subsidiary). “Can’t GM only make trucks/Big SUV’s for GMC and not Chevrolet and Cadillac?” In this, you’re combining two different classes of vehicle. As far as trucks go, the Chevy Silverado is known more as an entry level truck. In addition, along with the Suburban and Tahoe, Chevy products sell in higher volume than GMC. By comparison, the GMC Sierra and the Yukon are better equipped, offering more standard features. It would be like combining Chrysler and Dodge. The 300 and the Charger are basically the same car, but have vastly different markets. Also keep in mind that GMC is typically sold alongside Buick, whereas Chevrolet can have standalone dealerships. “Cadillac and Buick are both luxury brands now, can’t GM merge those two brands together to save even more money and be able to have a 4th brand?”Although Cadillac and Buick are both marketed as luxury cars, they are two totally different classes of automobiles. Buick is entry level, offering less expensive vehicles, albeit slightly lower quality, than the Cadillac brand. Cadillac is building a world-class product, but such a product costs a lot more, and is marketed towards a different buyer. Combining Buick and Cadillac would be no different than combining Toyota and Lexus, Nissan and Infiniti, or Honda and Acura. They may share underpinnings, and some components, but the similarities stop there. Hope this helps....
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